Restrict Emails Sent from Unverified Email Addresses by the Guest User
Release and Updates

Restrict Emails Sent from Unverified Email Addresses by the Guest User

Salesforce has released a significant update targeted at boosting email security as part of its continued comm...

implement CC and BCC email addresses dynamically in Marketing Cloud
Marketing Cloud

How to implement CC and BCC email addresses dynamically in Marketing Cloud?

Business Case: The client asked us to create an architecture and a process that allows them to send the same e...

Implement salesforce-well-architected
Marketing Cloud

Implementing Salesforce Well-Architected for Marketing Cloud

I had some prior experience with other marketing automation platforms when I first started using Salesforce Ma...

Email to Lead
Marketing Cloud

Send Email to CRM Lead from Marketing Cloud

Business Case: If you want to send an email from Marketing Cloud to the lead when the lead is created and is n...

Personalization in the Marketing Cloud
Marketing Cloud Personalisation

Implementation Techniques for Salesforce Marketing Cloud Personalization (Interaction Studio)

An excellent platform to have in your arsenal of marketing tools is Salesforce Marketing Cloud Personalization...

EmailOptOut
Marketing Cloud

Sync EmailOpt-out value from CRM to SFMC in All Subscriber list

Business Case In scenarios wherein a Subscriber calls/emails the sales or support team requesting them to be u...

Multi-Org Connector
Marketing Cloud

Multi-Org Connector

The salesforce default behavior is that all the child BUs will not be required to have a separate integration ...

ABTestingSFMC
Marketing Cloud

A/B testing : Engage with your audience by sending impactful emails 

Business Case:  Do you want to improve subscriber engagement? Are you fed up of Low open rates or low click ra...

SynchronizedDE to SatndardDE
Marketing Cloud

Copy Synchronized Data Extension to Standard Data Extension

Synchronized Data Extensions are created in Marketing Cloud when an object data is imported from the sales or ...