spring24
Release and Updates

Explore the exciting features of Salesforce Marketing Cloud in Spring’24 Release

Get ready for a major leap forward in marketing automation! The Spring ’24 Marketing Cloud Engagement Re...

l-unsub
Marketing Cloud

Worried about your Next steps on the Email guidelines and One click Unsubscribe?

You might have received an email from Salesforce to improve email deliverability and take steps to help preven...

updatejoblink
Marketing Cloud

How to update job links after sending an email- SFMC

Problem Overview: So you’ve sent an email out to your entire subscriber base. Even after testing your em...

sso
Marketing Cloud

Implement SSO in SFMC with Azure

Use Case: This is a pretty standard use case wherein the client would want us to setup SSO between SFMC and Az...

subfilter
Marketing Cloud

Implement Subscriber Filtering in Marketing Cloud

Use case In this use case, client had his BUs divided based on various regions and the respective business hea...

Data harmonization
Marketing Cloud Intelligence

Marketing Cloud Intelligence: Data Harmonization

What is data Harmonization? The data harmonization brings the data from multiple sources to function which beh...

SFMC
Marketing Cloud

Update Email Address change from Salesforce CRM to SFMC – Part 2

Business Case: This is a follow-up to the previous blog here, which discussed about an approach to have the em...

Marketing Cloud
Marketing Cloud

Update Email Address change from Salesforce CRM to SFMC real time – Part 1

Overview: All Subscriber list is the keeper of the email address used for sending email to subscribers. The wa...

Double opt-in
Marketing Cloud

Part-2 Custom approach to implementing Double Opt-in in the Marketing Cloud

In the previous blog, Part-1 Custom Approach to Implement Double Opt-In in the Marketing Cloud we have discuss...

Double Opt-in
Marketing Cloud

Part-1 Custom approach to implementing Double Opt-in in the Marketing Cloud

Double Opt-In in Marketing Cloud means that the customer/subscriber confirms their email address by clicking o...